GemPages Editor
A dark, hybrid-theme redesign of the GemPages drag-and-drop editor: visual language, 65+ elements, settings and library.
- Role
- UI/UX Designer
- Company
- GemPages
- Year
- 2021
- Tools
- UI Design Motion Design Design System
The GemPages editor is where merchants actually build their stores: drag an element onto the page, style it, publish. No code, and made with conversion in mind. More than 5,000 customers use it, so every panel and shortcut gets used thousands of times a day.
The redesign moved the editor to a dark interface with a hybrid color scheme, so every color had to work on both light and dark surfaces. From there: Inter as the one typeface, a new icon set, 65+ hand-crafted elements, settings that are the same for every element, and a component library that keeps it all easy to update.








